KAT WRIGHT

VISUAL EXPERIENCE DESIGN

Dynamic visual experience designer dedicated to creating user-centered digital, print, and web solutions that elevate brand presence and notability.

With a background spanning higher education, athletics, and high-profile event sectors, I specialize in leveraging various softwares to bring compelling visual narratives to life. I thrive on blending creativity with strategic insight to drive engagement across all projects.

katgwright@gmail.com

Resume

Digital Marketing & Content Strategy

Drove social media strategy for Boston University Giving Day, helping the College of Arts & Sciences raise over $300,000. Directed digital campaigns for "I Put A Spell On You" to drive ticket sales, and managed multi-channel content strategy across 60+ department sites.

SKILLS

Emma

Mailchimp

Sprout

Adobe Suite

Asana

Planner

Figma

Framer.io

Brand Identity & Graphic Design

Directed visual identity and branding for the annual "I Put A Spell On You" benefit production, delivering cohesive marketing collateral across print, digital, and motion media. Designed published book covers and promotional print materials. Created comprehensive graphic assets and brand style guides for high-visibility creative projects.

SKILLS

Photoshop
Illustrator

InDesign
After Effects

Premier Pro

Canva

Figma

Capcut

Projects

BOSTON UNIVERSITY

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Management of the 1,000+ page CAS website (bu.edu/cas) covers design, content strategy, and redesign planning. Creation of print, digital, email, and social materials serves 60+ departments, alongside leadership for campaigns like Giving Day and the Distinguished Alumni Awards. Mentorship is also provided to a team of design & web interns.

I PUT A SPELL ON YOU

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'I Put a Spell On You' is an annual high-profile benefit event. The role encompasses leading the visual identity and all marketing collateral across print, digital, and motion. Responsibilities include running social media campaigns in collaboration with producers to drive engagement and ticket sales, as well as building and maintaining the event's mobile-responsive website.

Domino's Redesign

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Way of Wade athlete D'Angelo Russell has an impressive collection of shoes. We wanted to showcase his collection in its entirety as spin-off site to Way of Wade.

Way of Wade x D'Angelo Russell

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Way of Wade athlete D'Angelo Russell has an impressive collection of shoes. We wanted to showcase his collection in its entirety as spin-off site to Way of Wade.

Skills

Prototyping

I bring ideas to life! Whether you're looking to create a website or an application, I am here to assist you in every step of the process.

Wireframing

Wireframing is an essential step in creating any successful website or application. It allows us to visualize and organize the layout of your project before any design or coding takes place.

Content Organization

Effective content organization is crucial for any website. It ensures that visitors can find exactly what they are looking for, while also improving the overall user experience. I specialize in organizing website content in a logical, intuitive manner.

Figma

Designing a website can be a complex and time-consuming process. That's why we use Figma, the ultimate design and prototyping tool for creating beautiful and functional websites.

Adobe Suite

Digital Graphics, Print Flyers, Books, Planners etc. I specialize in all things Adobe and can create virtually anything with the software.